Happy Pride Month!

At LIFT, we are proud to support and celebrate the LGBTQIA+ community. This June, I’m excited to share that we’ll be hosting a special group run in Central Park to honor diversity, promote inclusion, and create a welcoming space for everyone.

This run is open to all fitness levels. Dress in your brightest colors, bring a partner or a friend, and let’s have fun!

Real women, their journeys, and the strength they carry.

This event was more than just a fashion show; it was a platform for extraordinary women to walk the runway, sharing their stories of physical and mental transformation.

For the first time, a wellness brand made a significant impact in the world of fashion, emphasizing that the event was not just about showcasing a collection of clothes but celebrating a collection of extraordinary people.

The ‘Strength in Style’ event has set a new precedent for integrating wellness and fashion, marking a groundbreaking moment in New York Fashion Week's history.

RevitalizeHer was the Ultimate Women’s Wellness Workshop with insightful functional medicine guidance, fitness and nutrition insights, lymphatic health education, healthy snacks and drinks, a fabulous goodie bag, and networking opportunities.

What an incredible experience collaborating with such amazing experts to share their insights and empower us all.

The energy, knowledge, and community spirit at this event were truly heartwarming. Grateful to everyone who joined and contributed to making this a memorable day!

Our first fitness charity event was a big hit! We started with some relaxing yoga, then moved into strength exercises, and finished with a tough core workout. We also took time for stretching and a moment to appreciate everyone's effort. We're thrilled to say we raised over $600 for the Juvenile Diabetes Research Foundation to help with health and research.

A huge thanks to everyone who came and donated, and to our sponsors Nocco, Gainful, and Liveowyn for keeping us going. Also, a big shoutout to Hype Gym for hosting us.

We're already excited for the next one!

Our evening began with a unique breath work session on Spring Place's rooftop, rain pouring around us.

Then, we challenged ourselves by hitting the sauna for 15 minutes before taking the plunge into 37-44 degree waters, staying strong for a full 3 minutes. This journey was not just about seeking the known benefits of sauna and cold plunge—like improved circulation, boosted immune system, and stress relief—but about something deeper. It was about stepping out of our comfort zones, embracing the discomfort together, and supporting each other through every second of the heat and the cold.

In this shared adventure, the true warmth came from mutual support, making the chill of the water and the heat of the sauna not just bearable but meaningful. We did this to explore the limits of our resilience, to feel alive, and to strengthen our bonds, all while reaping the health benefits and the sheer thrill of it.